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You might be solving diabetes or solving a criminal case; building a hotel or building a charity; calling for world peace or wanting to be left in peace. Goals are much easier to achieve when the media is on your side. Director of Twig Marketing Tim Winkler has spent the past decade advising government and universities on media management and has generated thousands of positive stories. Tim also worked as a journalist for eight years, working with The Age in Melbourne and newspapers in the UK. Twig marketing provides: • Communication and media strategies • Media training • Crisis plan development • National and international media management • National and international media evaluation and analysis expertise • Crisis management • Writing and editing Tim has extensive experience in proactive positive media relations, international media relations, media strategy development, media evaluation and crisis management. He has run numerous highly successful media campaigns attracting publicity around the world and has trained more than 400 people in how to deal with the media. “Getting into the media can be a challenge, but anticipating what your audience will get out it is far more important,” Tim says. “Good marketing communications is about providing a clearer picture of the truth to your stakeholders and that is sometimes found in a headline – and sometimes not. We pride ourselves on delivering media outcomes that are structured around helping you achieve your goals.” |
